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Industry solutions Retail experiences that engage Make shopping easier – and more engaging – than ever. Get started

Industry solutions Retail experiences that engage Make shopping easier – and more engaging – than ever. Get started

increase in average cart size when using geospatial data to deliver relevant promotions1

increase in online to offline conversion by displaying store-level information such as services and in-stock items1

increase in conversion rates when using Autocomplete at checkout2

Discover retail solutions Location-based services from order to delivery increase sales, drive efficiency, and improve customer experiences.

Close icon Product Locator Turn online browsing into local sales Connect online browsing with local in-store inventory Consumers are making decisions faster than ever, with mobile searches for “__ near me now” growing by over 150%.3 Convert online shoppers to in-store or curbside pickup customers by showcasing nearby stores that have an item in stock, integrated into the product’s detail page. Keep customers informed of local shopping options at each step of the buying process.

Highlight the convenience of local shopping or in-store pickup Provide helpful information shoppers need before they visit. Display store-level details such as pickup options, store hours, estimated driving times, accessibility info, and store location on a static map.

See the guide Expand Store inventory shown on a map with "in stock" and "low inventory" pins

Drive more shoppers to your store Help your customers find you As the popularity of options like curbside pickup skyrockets, it’s more important than ever to help customers find you. Integrate routes, traffic estimates, and directions into your online purchase experience, presented on fully-customizable dynamic maps.

Make store location effortless Helping your customers find their local store remains a cornerstone of building brand loyalty. Google Maps Platform provides the full range of information customers need, from store hours and accessibility options to photos of your storefront — all within the interface they already know and love.

Do more with physical locations As customers rediscover the convenience of neighborhood stores, retailers have the opportunity to deepen brand loyalty. The Store Locator Plus solution can help you make the most of your physical locations by integrating targeted offers redeemable in-person, local calendars for in-store events and classes, and online scheduling for appointments and services.

Get started now with Quick Builder With Quick Builder, you can create a Store Locator, easily import details from your Business Profile, and gain data insights – all without writing a line of code.

Build it in minutes

Map with retail stores marked by pins

Speed up checkout and increase sales Speed up checkout With 70% of all online shopping carts abandoned before an order is placed3, retailers are striving to simplify and speed up each purchase. Autocomplete reduces address entry to just a few keystrokes or taps, cutting checkout time and helping to improve conversions.2

Get an extra layer of address protection Make the checkout process easier on customers by using Address Validation to identify address components, fix errors, and validate existing addresses. Validating addresses early in the process can help reduce costs associated with failed deliveries, canceled orders, and chargebacks.

Reduce failed deliveries As many as 5% of all addresses are entered incorrectly4, leading to costly delivery mistakes, frustrated customers, and unreliable CRM data. Autocomplete increases convenience and reliability by replacing manual entry of addresses with a menu of complete options. Address Validation can help improve delivery success by offering address corrections and suggestions that will ensure deliveries arrive on time and to the correct location.

Build it in minutes

Person filling out a checkout form on their phone, with Autocomplete suggestions

Maximize fleet performance for scheduled deliveries Create exceptional delivery experiences Make address entry faster and easier for your customers, and more accurate for you and your drivers with Address Validation. It makes sure what was entered is an existing address, based on a variety of data sources, including postal services. And keep your customers happy and informed with Shipment Tracking, which lets them see the real-time location and ETA of their packages.

Help drivers make deliveries safely and on time Drivers are at the heart of your operations, and their delivery jobs are getting harder. Providing them with helpful experiences has never been more important. Give your drivers an overview of their day so they can easily adjust their route plan and get to their destinations on time. Drivers can efficiently complete tasks right from your app with Driver Routing & Navigation, which includes turn-by-turn directions, lane level guidance, and speed limits. And, by providing more precise delivery locations, we can help your drivers get to the right place, at the right time.

Optimize fleet performance and planning Last mile delivery makes up a large portion of total shipping costs, and pressure to efficiently manage your fleet is rising. Current and historic insights help you plan optimal routes that reflect your fleet’s needs, and adapt in real time based on traffic and other conditions. With visibility across the fleet, you can better understand driver locations, ETAs, and potential issues as they arise. This can result in fewer delays, informed drivers, and happy customers.

Contact sales See documentation This is a public preview, available to businesses that directly manage or own their delivery fleet.

Expand Map showing a truck route Map showing a truck route Key products Address Validation Driver Routing & Navigation Fleet Performance Route Optimization Shipment Tracking Explore demos designed for retail Simplify omnichannel shopping Using geospatial intelligence can improve both online and offline shopping, like displaying local inventory, speeding up checkout, and bringing in new features like appointment booking. Start exploring

Help customers locate your products Retailers can increase online-to-offline conversions by providing local store information and product availability. Start exploring Map showing location of a cordless drill Provide a store locator Provide a range of information about your locations that your customers are searching for, from store hours to accessibility options. Start exploring A map with details about a store location Display store details With a range of map display options, including Dynamic street view, you can provide your customers with the information they need before they visit your store. Start exploring A map with a store highlighted and details listed about the store Provide navigation directions Help customers get the directions they need to pick up their in-store and curbside orders, complete with time estimates based on current traffic. Start exploring A 3D map showing navigation from a point in the city to a store Show locations on an interactive map Help customers choose the most convenient location for them whether by car, bus, bicycle, and give them the directions to get there. Start exploring A map showing interactive locations Improve the checkout process Autocomplete and Static maps help make the checkout process faster and more accurate, preventing a common bottleneck. Start exploring An address form

Stay on budget with flexible plans Find the best plan for your usage and set daily quotas to avoid unexpected costs. Learn more $ 200 usage every month for no charge That's up to 28,500 maploads per month for no charge. See pricing details. More resources Report Driving location intelligence for retail

A shopping cart and packages Blog New store locator features in Console

A store with icons representing features Webinar Using location insights to drive sales

Illustration with a mobile shopping checkout UI The Google Maps Platform APIs empower us with much more than the ability to maintain Domino's 30-minute delivery pledge. They play an instrumental role in… providing vital insights in our hunt for new shop locations. Mayank Singh Chief Digital Officer / VP Marketing / IT, Domino’s Indonesia Read more See all customer stories Mobile phone showing a map of Domino's pizza locations The Costa Coffee footprint now spreads physically and digitally around the globe, and with the help of Google Maps Platform we can still offer the same tailored personal service… of the Costa Brothers 50 years ago. Gordon Lucas Global Head of Digital Engineering, Costa Coffee Read more See all customer stories Mobile phone showing a map of Costa Coffee locations Location services are very important for us...after we adopted Google Maps Platform, our bounce rate was cut by 12%, which translates to 4 million visitors a year who continue their journey on our website. Rob Sargent Senior Digital Product Lead, Argos Read more See all customer stories

By introducing Autocomplete on Google Maps, we validate the delivery address at the source to avoid costly delays and unhappy customers. Edwin Hartanto Mailoa AVP of Logistics, Tokopedia Read more See all customer stories Tokopedia building Someone looking for our opening times will find the same information on each store page, our central website, Google Maps, and Google Search. There’s no confusion. We used to have to update all these touch points separately. Now, our store locator does it automatically and instantaneously. Christopher Riedel Web and Digital Manager, IKEA Germany Read more See all customer stories Two women looking at bowls at IKEA A great store experience starts long before you actually enter a store. So a big part of our mission is to inspire customers and offer them the best customer experience anytime, anywhere. The whole experience has become much more exciting for customers since deploying Google Maps Platform. Rolf Jeker Senior Solutions Designer, Swisscom Read more See all customer stories Person looking at phone Mobile phone showing a map of Domino's pizza locations Mobile phone showing a map of Costa Coffee locations Argos company logo Tokopedia company logo IKEA Germany company logo Swisscom company logo Clay cityscape Google Maps Platform Get going with Google Maps Platform Get started 1 Unlocking Value with Location Intelligence, an October 2021 commissioned study conducted by Boston Consulting Group on behalf of Google, 2021 (n=520)

2 Google/Purchased Digital Diary, “How Consumers Solve Their Needs in the Moment, May 2016. Representative sample of U.S. smartphone users = 1000. Smartphone users by immediacy need type = 623-961, Responses = 14,840, Needs = 10,540

3 46 Cart Abandonment Rate Statistics, Baymard Institute, 19 Nov. 2021.

4 Failed deliveries cost industry £1.6bn each year – what can be done about it?, Tamebay, 17 Apr. 2019.